The Board Intelligence blog

Governance insights, events, and news

About the author

Jennifer is co-CEO of Board Intelligence, the mission-led technology firm she co-founded in 2009 to transform boards and leadership teams into a powerful driver of performance and a force for good.

Jennifer began her career in strategy consulting and is a serial entrepreneur, having founded her first business in her early 20s. She holds an MA from Cambridge University and The Judge Business School. Jennifer is a regular speaker at conferences and events, and previously held a regular column with Management Today. She has played a vocal role in shaping governance best practice in the UK and internationally, and has won numerous awards including EY London Entrepreneur of the Year, LDC’s ‘Ones to Watch’, which celebrates the leaders of the UK’s fastest-growing businesses, and The Times Young Business Woman of the Year.

Together with co-CEO Pippa Begg, Jennifer is the author of ‘Collective Intelligence: How to build a business that’s smarter than you’. Described as "an essential guide" by New York Times bestselling author Daniel H. Pink, the book has also been featured in the Financial Times.

Articles by Jennifer Sundberg

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The QDI Principle in action

How our methodology helped this FTSE 100 drive agility

We helped a global consumer goods company to adopt the QDI Principle, fuelling faster, smarter, and more focused decision making.

“There are three questions every board should ask. Do I really know what is going on? Are we focusing on the right things? And are we asking the right questions?”

~ Executive, Reckitt (FTSE 100)

Read the case study